Category Archives for "Internet Marketing"

Blaze Your Own Trail!

Do not go where the path may lead, go instead where there is no path and leave a trail. Ralph Waldo Emerson

What an inspiring quote! As far as internet marketing goes, most people simply copy what everyone else is doing 🙁

The opportunity of a lifetime is here TODAY! You can start today and for very little money, you can create the most incredible business for you and your family. It really has never been a better time.

It’s all about providing quality content that people NEED! Quality articles, audios, videos, pdf’s, etc.

First find a hungry market, make sure it’s a market where people have urgent needs and problems that they want solutions to.

Create a top notch peice of content, like a video, audio or pdf. Make sure the content is QUALITY!!!!!!!!!

Setup a sueeze page (optin page), where in return for their name and email address, you offer your visitors the free video, audio, pdf, etc.

Now after they opt in, you can send them straight to your sales letter/video, or to the free content you offered them. I would suggest you send them to your sales page, where you explain thet the free peice of content will be in their inbox very soon, but in the mean time, please check out this amazing offer below!

It’s quite a simple process really, I realise there are technical challenges involved with setting up your sales funnel, but these are small challenges compared to the results you can obtain from a great offer and optimised sales funnel.

It really doesn’t matter what market you are in, a squeeze page and sales funnel is essential online.

Looking for an opportunity?

Today is the day, it’s never too late 🙂






Google Hummingbird Update You Need To Understand Semantic Search

Google have had a complete algorithm rewrite, Uh Oh, the Hummingbird has landed, or taken off!google hummingbird update

Hummingbird is Google’s largest search algorithm update since 2001.

It’s all happening along side Penguin 2.1, effecting about 1% of search queries (which is uite major), Penguin 2.1 was rolled out on 4th October 2013 (sorry, nearly got side tracked, we are talking hummingbirds not penguins!).

Hummingbird is a complete replacement. Google’s search chief Amit Singhal, said it was ‘the first time since 2001 a  Google algorithm has been so dramatically rewritten’.

Hummingbird is paying more attention to the whole search query, rather than each individual word in a query. Google are continually trying to provide best results for searchers. Hummingbird makes sure that results are more targeted to what is exactly in the searchers mind when they type in their search query.

The aim of Hummingbird, is to have pages matching the meaning of the search query do better, rather than pages that just match one or a few words of the query. Website owners must get used to semantic search, which is basically understanding searchers intent.

No one but Google really know, but you cannot go wrong, if you have a well structured website, that’s mobile friendly and fast to load. Then produce quality, detailed content for your website, that enriches peoples lives.

Then reproduce the quality content in different formats (video,PDF,press release,etc) and syndicate onto the social platforms, interact with potential clients and customers and give them more enriching content. They will then know, like and trust you.

“If you help enough people get what they want, you will get what you want.” Zig Ziglar

So, back to work, gone are the days when a few back links and awful spun content could generate traffic and sales (although they were good days:))


Google’s Penguin 2.0 Looking At Bad And Unnatural Inbound Linking

Websites are getting hit hard and fast by Google’s Penguin 2.0 update. google penguin 2.0

Penguin 2.0 is all about inbound links and their credibilty and acquisition!

Link velocity is a term applied to tha speed at which a website aquires inbound links. If the site is getting a few backlinks here and there, then suddenly lands 5000 backlinks in a few days, Google’s flags are raised.

Mass blog commenting, automated link exchanges, fake profiles, irrelevant websites, low quality websites and article directories, link farms, overly optimized anchor text backlinks (keyword exact match), etc, etc. We could go on all day 🙁

Now we all know that a really good piece of viral marketing could, in all probability, cause such a leap in the numbers of backlinks being aquired, so I do believe that the big G will also look at the quality and type of website that is linking. At this moment in time I am just not to sure how they deal with a really good piece of viral marketing, maybe someone reading this has an idea, if so, please let us know 🙂

Please don’t think backlinks are dead, I still believe that backlinks are very important, along with social interactions that happen around your content, so Facebook, Youtube, pinterest, bookmarking, etc, all play a big part in the ranking of a website.

Anyway, lets let the man, Matt Cutts explain a little more ~

How To Analyze A Competitors Website For FREE!

To succeed online you need to stay ahead of the game!

This means keeping up with all the online developments and changes, from google algorythm updates to new social networks and advertising opportunities that are springing up almost on a daily basis.

Knowing your competition is extremely important, you need to know where they are advertising, how they are driving traffic and sales.

Well now you can do this for FREE! Yes, we all love that word and this is a simple Firefox extension, simply go to and watch the short video which will explain everything, it’s time to get ahead of your competition 🙂

People will say, why analyse competitor website? wouldn’t you want to know your competitors website traffic, where they advertise, how about an update everytime they do something new?

Why not ?, It’s all FREE!

Screen shot below shows how the free website analysis report appears on your screen.

analyze competitors website

Local Business Internet Marketing 2013

Wow! What an incredible creation the internet is, It has opened up the whole world for business!

Whether you are a global business or a local brick and mortar business, keeping up with the latest internet marketing changes is imperative. Whether you like it or not, the internet is here to stay and is only going to get BIGGER!

Social media marketing was all the rage in 2012 and you should have a facebook page, twitter account, youtube channel and pinterest board (depending on your business) at the least.

2013 is heavily focusing on mobile. Is your website mobile friendly, how does it look on a smart phone? More and more people are using mobile for search and they want fast answers. When people search on desktop computers they have a little more time, maybe 5 to 8 seconds before they will click off to somewhere else, on mobile it’s a lot less, so you had better give people the information they are looking for. For example, if you have a restaurant, they will want to know location, contact phone number, menu and prices, that’s all.

If you have your own business you need to get up with the internet latest, or get left behind!

So many business owners believe that because they have a website, that’s enough, oh no, that’s the easy bit 🙂

internet marketing 2013

Watch Out Another Google Update Is About To Hit!

Penguin 2.0 is cominggoogle penguin 2.0

Black hat marketers watch out!

Many people say, it’s never been better for businesses online, but then, they have been saying that every year, for as long as the internet has been with us. The one thing that has stayed constant, is the fact that great, unique content wins!

The internet is still like the wild west and Google is trying to bring order and calm, they chase the black hat gun slingers relentlessly, the problem is, innocent bystanders are getting gunned down 🙁

Google will get there in the end and until then, simply produce, as Matt Cutts explains, ‘Quality websites with great content that brings visitors back, again and again’

Another problem is the people who are starting search engine optimisation companies. People are paying thousands to these people, then their businesses are being ruined because they listen to these so called ‘SEO experts’ and let them loose on their websites.

Business owners be very careful! If one of these SEO experts say ‘We are going to to a backlinking campaign and not just any backlinking campaign, these back links are from high PR domains and pages’. RUN FOR YOUR LIFE!

Business owners, listen up, simply produce Fantastic, Unique Content, upload to your website, then add to the social networks. JOB DONE! Oh and do it often 🙂





Stop Whining And Make It Happen

philosophy-quote-siteOne of my internet marketing friends is always moaning and groanng, ‘Panda algorithm this, penguin algorithm that, Facebook has changed, youtube marketing is no good, PPC is a waste of time and money, bla bla bla 🙁 If he spent as much time on his business as he does whining, he would be a VERY rich man!

It has never been easier or cheaper, to start a business, or indeed promote your existing business.

There are literally hundreds of roads you can take with your online marketing endevours.

From blogging to PPC (pay per click) marketing. There is a multitude of advertising mediums for every type of business.

All your business needs is you or someone to take ACTION and the results will follow.

Where else can you start a business for a very minimal financial cost and have sales, customers, enquirees, optins almost immediately? A small amount of knowledge in say the new social media picture sharing site Pinterest and you can start marketing straight away.

Youtube has never been easier, it now has it’s own video editing interface, including music that you can add 🙂

Below is a video I made in under 10 minutes, I already had the pictures, so I simply added music and effects, titled the video with a keyword I know i can rank for, added tags and a description. I simply added my pinterest board link to the video as this was just a test video, although that is another good marketing tactic.

I love internet marketing because it is continually changing, so remember the famous Charles Darwin quote ~

It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change.